Marketing opt-in on contact creation
Managing Marketing Opt-In During Contact Creation in WooChat
WooChat offers various methods to manage marketing opt-ins effectively during the contact creation process. Here’s a breakdown of how marketing opt-ins are handled across different scenarios:
1. Single Contact Creation in the Contact Module
Process: When creating a new contact manually in the contact module, you'll encounter a field specifically for marketing opt-in.
Opt-In Settings:
Set the opt-in field to YES if the customer has given consent. This allows you to send marketing templates to them.
Set the opt-in field to NO if consent hasn’t been received. WooChat will automatically skip sending marketing messages to this contact and will issue a warning if you attempt to send marketing content.
2. Single Contact Creation in the Conversations Module
Process: When a contact is created through the conversations module (e.g., during a chat), the marketing opt-in is set to YES by default.
Adjusting Opt-In:
The opt-in status can be easily modified by clicking on the opt-in option displayed on the right side of the screen. Change it to NO if the customer hasn’t opted in.
3. Contact Creation Upon Receiving an Incoming Message
Process: WooChat automatically creates a contact when a new incoming message is received.
Opt-In Settings:
The marketing opt-in is set to YES by default during this automatic creation.
4. Bulk Contact Import
Simple Import:
During the bulk import of contacts, you can import basic details like Name, Email, Phone Number, and Tags.
A dropdown menu allows you to set the marketing opt-in for all imported contacts to either YES or NO.
The selected dropdown value only applies to new contacts, without overriding the opt-in status of existing contacts.
Advanced Import:
You can specify the marketing opt-in status for each contact individually by marking TRUE for "YES" and FALSE for "NO" in the Excel sheet.
The dropdown value is considered for new contacts only, while the specific values in the sheet will apply to both new and existing contacts, potentially overwriting existing opt-ins.
5. Creating Contacts Through an Excel Sheet in the Broadcast Module
Process: Bulk import contacts by uploading an Excel sheet containing Names and Phone Numbers.
Opt-In Settings:
Choose the marketing opt-in status (YES or NO) from the dropdown during the upload.
The dropdown value applies only to new contacts, leaving existing contacts’ opt-in status unchanged.
6. Contact Creation Through Integration and Webhook
Process: When a message is sent to a new contact via integration or webhook, WooChat automatically creates a contact.
Opt-In Settings:
The marketing opt-in is automatically set to YES during the contact creation process.
7. Contact Creation via API
Process: When creating a contact via API, you have control over the marketing opt-in status.
Opt-In Settings:
You can explicitly set the opt-in status to YES or NO.
If no value is provided, WooChat defaults the marketing opt-in to YES.
By understanding and utilizing these various methods for managing marketing opt-ins, you can ensure that your contact creation process aligns with customer preferences and legal requirements, thereby optimizing your marketing efforts.
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